Tuesday, February 9, 2016

Toy Fair 2016: A New Barbie for a New Generation

Mattel recently announced Barbie would be getting a makeover in an attempt to reconnect with children (and  the Moms who pay for them) who saw her model and life as a bit antiquated. New body types, heights and even modified body parts are being introduced to create a more diverse world for the iconic doll...which thrilled some, and confused others. If you ask a little girl to point at Barbie in a room full of people, she's going to walk right up to the blondest, skinniest girl at the ball. That's what Mattel wanted...a strong, recognizable brand. If you then change everything about her, is she still Barbie? ...Or can we expect the iconic white blonde to be leading this diverse army to the toy shelves? WE WILL SOON FIND OUT! Today, we check out what is probably a nice sized chunk of Barbie's new world, along with some Super Hero types that will be giving Hot Toys a run for their money...

 Fashionistas
With a ton of new looks, the Barbie Fashionistas dolls offer real-world diversity and fashion options for endless styling fun! Each doll wears a fabulous outfit that reflects current trends with a matching pair of shoes and one accessory, like glasses or a piece of jewelry. Each also has a unique look with a variety of hair colors and styles, eye colors, skin tones and face shapes; some of the dolls feature a flat foot for added diversity.





Barbie Fashionistas Doll 22 Chambray Chic - Curvy
Barbie Fashionistas doll includes an adorable dress with yellow skirt and a chambray denim top with a collar and pocket detailing.
Cute black flats are casual cool, and her bright pink belt adds a pop of color.
Long blonde hair styled straight completes her fabulous look.




Barbie "Love That Lace" Fashionistas Doll 23 - Petite
Barbie Fashionistas doll wears a white and gray striped top with lace detail and a shiny red skirt.
Tall brown boots and a silver statement necklace complete her look.
Her short, dark blonde bob with bangs is right on trend.


 

Barbie "Crazy For Coral" Fashionistas Doll 24 - Petite
Barbie Fashionistas doll wears a stylish dress with a black halter top and tapered coral hi-low skirt with a shimmery gold print.
Strappy gold sandals and a matching gold bracelet complete her fabulous look.
Her long, curly brown is right on trend.




Barbie Fashionistas Doll 25 Blue Brocade - Petite
Barbie Fashionistas doll includes an adorable dress with intricate blue and black brocade print and matching black trim.
Black booties and teal statement earrings complete her look.
Her dark hair styled with pink accent highlights and an edgy updo is right on trend.




Barbie "Spring Into Style" Fashionistas Doll 26 - Curvy
Barbie Fashionistas doll wears a beautiful dress that has a pink ruffle top and navy skirt with floral print.
Tan heeled shoes and a pink bracelet complete her fabulous look.
Her long, wavy brunette hair with a side pullback is right on trend.





Barbie Fashionistas Doll 27 Sweetheart Stripes - Curvy
Barbie Fashionistas doll includes a trendy patent leather peplum top with black and white stripes and pink detail paired with a dark denim pencil skirt with pink topstitching.
Strappy black heels and sunglasses complete her look.
Her long, wavy dark hair with cool blue highlights is right on trend.





Barbie "Terrific Teal" Fashionistas Doll 29 - Tall
Barbie Fashionistas doll wears a pink, white and teal plaid top with a matching teal skirt.
Light pink booties and a teal bracelet complete her look.
Her curly red hair with side pullback is right on trend.




Barbie "White & Pink Pizzazz" Fashionistas Doll 30 - Tall
Each Barbie Fashionistas doll wears a pink and white houndstooth top paired with a white mesh pencil skirt.
Bright yellow sandals and a matching statement necklace complete her look.
Her straight dark hair is right on trend.





Barbie "Dolled Up Denim" Fashionistas Doll 32 - Curvy
Barbie Fashionistas doll wears a denim dress paired with a pretty, white lace top.
Red cut-out shoes and a matching statement necklace complete her look.
Her long, dark wavy hair is right on trend.




Barbie "Fab Fringe" Fashionistas Doll 33 - Tall
Barbie Fashionistas doll wears a black top with floral print and denim fringe shorts.
Casual black booties and a white wrist watch complete her look.
Her short, curly red hair is right on trend.




Batman vs Superman: Dawn of Justice!!















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