Generally, as we edge closer to any movie with play-appeal, the toy lines will spoil plot devices, super powers, hidden characters and even entire lines from the film ..if you aren't careful to avoid them. The second line of merchandise you have to steer clear of is kid's books, which release even further in advance of these films and can tell the WHOOOOOLE story in terms so simple, a two year old will get it...which is sort of the point.
As we inch closer to the June 17th release date of Disney Pixar's "Inside Out", we've been careful to respect the wishes of the studio and licensors alike, especially when we see a happy pink elephant at Toy Fair and panic'd employees scramble to remove them whispering "you didn't see him!!" to which we replied "of course we didn't, he's imaginary!" They loved that reply and we went on our merry way. Later, we wondered if the main character was a drunk as...you know..pink elephants...but we kept that to ourselves. We kept our pink buddy under wraps until a flurry of children's books hit the shelves of your favorite retail outlet and spilled..well..virtually the whole story! While we aren't going to spoil the whole thing, we thought we'd introduce you to two character that feature prominently in the film.
Big Bong: Big Bong is Riley's imaginary friend, with whom she'd go on adventures in his rocket. Joy and Sadness run into Big Bong while exploring the long term memories for a way back to headquarters. Bing Bong was looking for a really good memory so Riley would remember him again. ~cue awwwww's~ When Bing Bong is lonely, he cries candy, but he still loves Riley.
Jangles the Clown: We don't know a ton about Jangles right now, but he lives in the subconscious, so he must be an early childhood repressed memory of a party clown that scared the bejesus out of Riley. At some point in the movie, he traps Bng Bong, so we are betting he is the film's sole bad guy. Basically, he's kidified nightmare fuel! Joy and Sadness use Jangles to crash Riley's dream and wake her up, which, perhaps, gets her train of though moving again and allows our heroes to get back to headquarters and put things right. Just a hunch.
Riley (Kaitlyn Dias) is a happy, hockey-loving 11-year-old Midwestern girl, but her world turns upside-down when she and her parents move to San Francisco. Riley's emotions -- led by Joy (Amy Poehler) -- try to guide her through this difficult, life-changing event. However, the stress of the move brings Sadness (Phyllis Smith) to the forefront. When Joy and Sadness are inadvertently swept into the far reaches of Riley's mind, the only emotions left in Headquarters are Anger, Fear and Disgust.
Inside Out hits theaters June 17th!