You create a starkly real film about a washed up actor, most known for his role as a larger-than-life superheo, taking one last shot at the big time as his mind slowly unravels. It strikes a chord with people across the globe and you score multiple Oscar wins. What do you do next? MAKE AN ACTION FIGURE, OF COURSE! You can look at this as wish fulfillment, or crass marketing for a beautiful film that reaaaally should not have any tie in merchandise, or an in-universe extra that makes so much sense it should have been playing in the background in some New York TV shop window, as if you mock the lead character. Whatever the case, it's not real, but it's pretty damn fun.
Created by the awesome folks at Fox Searchlight. ...and yes...I want one.