Friday, July 25, 2014

SDCC 2014: Max Steel Goes Hollywood

Did you know they were making a Max Steel movie? did. WHY DIDN'T YOU TELL ME?! We hit the show floor running on preview night at San Diego Comic-Con 2014 and when sprinting past the Mattel booth, we were surprised to see a whole section promoting the new Max Steel film coming in 2015! We may have missed the initial announcement on this, but we wouldn't have missed two glowing, Tron-esque figures in the middle of Comic-con.

Max Steel is an in-depth “origin” story packed with captivating characters and fast-paced action. The plot chronicles the adventures of Max McGrath and his mother have just moved back to Copper Canyon, the town in which Max’s scientist father died in a mysterious accident shortly after Max was born. As Max adjusts to his new school, things get complicated when his body starts to generate strange energy flare-ups that he can’t control.

    At first a confusing mix of inconvenient and exhilarating, this unpredictable power eventually grows too intense for Max to handle, causing him to distance himself from those around him including the girl he likes, Sofia. Eventually the energy pushes him to the verge of fatal combustion. In the nick of time, a techno-organic extraterrestrial named Steel, who has been secretly monitoring Max’s progress, saves him just before he loses consciousness. The two discover that when joined together they can control the energy and harness it into superhuman strength – and that when apart, neither can survive for long.

    As these two unlikely friends learn to accept their connected fates, they begin to uncover secrets surrounding the death of Max’s father. As they dig deeper, they soon find themselves hunted by an unforeseen enemy bent on capturing Max and Steel for a sinister agenda of destruction. Uncertain who to trust, they will have to work together to find the truth, and fight the mysterious forces threatening our world.

Keep watching..lots more to come in our San Diego Comic-Con 2014 coverage!  Photography by Emilie Noetzel - Http://

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